BNR Zakendoen

THE LEADING BUSINESS NEWS SHOW ON DUTCH RADIO

BNR Zakendoen is presented by Thomas van Zijl. Top business executives are eager to appear as guests on one of the shows. Every workday, several professionals from the business, science or financial journalism community join the hosts to talk about current events. The programme inspires entrepreneurs and grants them an edge in terms of knowledge. After the broadcast, BNR Zakendoen is immediately available on demand via BNR.nl, the BNR app, or as a podcast on iTunes.

Listen BNR Zakendoen every day from 12:00-14:00 pm.

THE POWER OF BNR ZAKENDOEN

Umfeld

The leading business show on Dutch radio. Top business executives are eager to be invited and answer critical questions. The mobile BNR studio travels to a prominent location for entrepreneurial Netherlands to broadcast an on-site show on a regular basis.

ENTREPRENEURS

Unique reach among corporate decision-makers, professionals and the affluent. They tune in to BNR Zakendoen to listen to the economic news, find inspiration and (management) tips for their careers.

CURRENT EVENTS

It is a journalistically independent programme continuously seeking out the news. The programme inspires entrepreneurs and grants them an edge in terms of knowledge. The show is broadcast on BNR every workday from 10:00 to 12:00.

PROPOSITION

Would you like to link your brand to this leading business news show? It is a programme with a large audience that is broadcast every workday. You can be associated with the show through your brand name, pay-off and logo. This means you will be visible or have an audio presence in all promotional messages. It allows you to increase your brand awareness in a short space of time. You are free to post your own content to the online programme page on BNR.nl.

PROMOTIONAL SCHEME PER WEEK

Radio: 30 promo spots of 30 seconds each, broadcast announcement with mention of sponsor name(s), time window Mon-Fri 06:00-20:00 (6 per day), incl. spot production. 10 tag-ons of 10 seconds each, sponsor’s own message, time window Mon-Fri 06:00-20:00 (2 per day), incl. spot production. 6 audioboards per show, broadcast announcement with mention of sponsor name, “brought to you in part by……”.

Print: 5 announcement advertisements 96 x 108 mm in Het Financieele Dagblad on the day of the broadcast, broadcast announcement with mention of sponsor name(s).

Online: various opportunities on the programme page, display advertising, and posting content. Custom sponsoring in mutual consultation.

Location: 4 x per year, the opportunity to pick a location for the show.

On-site broadcast: Exposure on location during the live broadcast.

Podcast: audio distribution of shows through BNR app, BNR.nl, iTunes, and Spotify.

The FD and BNR Nieuwsradio have an independent journalistic editorial team. The editors create the content for the show entirely autonomously.

Broadcast

Our guests

INTERESTED?

We are always happy to discuss what BNR Zakendoen can do for your brand. Please contact us at +31 20 592 8585 or salessupport@fdmediagroep.nl.