FD Mediagroep offers both readers and advertisers a rich proposition of print media in the financial and economic domain.
- 25 Sep 2025
Advertise in the exclusive Christmas and Holiday specials
At the end of the year, FD Persoonlijk traditionally goes all out with two exclusive specials: the Holiday special on November 22nd and the Christmas special on December 13th. The moments for brands in luxury, fashion and lifestyle to shine during the busiest and most atmospheric retail season of the year.
Premium target audience, high selectivity
The National Media Research shows that FD Persoonlijk scores exceptionally well within valuable target groups. Our readers belong to the most affluent consumers in the Netherlands. They love the finer things in life and their spending pattern clearly shows this. They spend above average on vacations, luxury items, audiovisual equipment and personal care. Exactly the target group that buys gifts during the holiday months, indulges themselves and is open to inspiration.
Our readers:
- Are consumers who spend more than their peers on jewelry and watches (index 223)
- Have the highest wealth class (W1), with a selectivity index of 206
- Are households with a gross income of twice the modal income or more (index 273)
Why precisely now
The holiday months aren’t about who shouts loudest about discounts, but about brands that radiate recognition and trust. While champagne glasses clink, wish lists are filled out and gifts are bought, a consistent message on the right platform makes the difference. Because consumers make choices based on brand experience, not just based on the highest discount. The FD Persoonlijk specials offer a stylish and credible platform that perfectly aligns with this period of quality, experience and emotion of the holidays.
They promise to be substantial editions once again.
This year too, the editorial team of FD Persoonlijk is creating the trusted Holiday special and Christmas special. They promise to be thick editions once again. The first focuses on gifts, in preparation for Saint Nicholas, Christmas and New Year's. The Christmas edition mainly contains stories that emphasize reflection, because besides togetherness, reflection is an essential part of the holidays.
Reserve your spot
For the 2025 holiday season, we offer two exclusive opportunities in FD Persoonlijk: the Holiday special on November 22nd and the Christmas special on December 13th. Don’t miss this chance to be present in the premium lifestyle magazine of the Netherlands, precisely at the moment when your target audience is most receptive.
Do you want to optimally position your brand with the most affluent target group in the Netherlands during this important retail season?
Leave your details here and we’ll contact you quickly.