FD Persoonlijk Holiday Gifts Special

FEATURED CONTENT

The FD Persoonlijk Holiday Gifts Special is a theme issue focusing entirely on the holidays. Published on Saturday 21 November with Het Financieele Dagblad, the magazine reaches readers in their personal environment. The deadline for advertising materials is 9 November.

Behind the scenes at a champagne house
All about the vineyards, the production process (fermentation and blending), the tank room, and labelling.

Interviews
How do people spend the holidays? Interviews with a variety of professionals.

Board games
Board games are hot. We offer a selection of the best board games.

Social distancing during the holidays
How to set the mood with social distancing in place? Ideas and practical tips.

Books Interview
Books recommended by FD’s editors.

Please contact us for more information about this special and the associated advertising opportunities.

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THE POWER OF FD PERSOONLIJK

HIGH BUYING POWER

Selectivity of 330 within the minimum gross annual household income of €87,100.

AFFLUENT READERS

An above-average number of readers are in the higher W1 income class (sel: 230) and social class A (sel: 253).

EDUCATION

FD Persoonlijk readers have completed a HBO or university propedeuse, bachelor, candidate, master, doctoral or postdoctoral (selectivity 266)

UMFELD

The FD Persoonlijk brand means high-end positioning, exudes Luxury and Lifestyle.

READER PROFILE

FD Persoonlijk reaches an exclusive audience: entrepreneurial individuals who have the financial freedom to pursue their desires and see the brand as a source of inspiration.

LUXURY GOODS

FD Persoonlijk readers spend a greater than average amount on luxury goods (sel: 150).

HOME

FD Persoonlijk readers are highly interested in ideas for their home. Modern interior advice: selectivity 126. Classic interior advice: selectivity 138.

LEVEL OF INTEREST

The FD Persoonlijk readers have an above-average interest in fashion, cosmetics and personal care (sel: 113) and jewellery, watches and accessories (sel: 162).

OPINION

A selectivity of 148 for the characteristic interest in gadgets and new technology.

ARE YOU INTERESTED?

We are always happy to discuss how the Holiday Gifts Special can help enhance your brands. Please contact us!

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