FD Persoonlijk Interior & Design Special

FEATURED CONTENT

The FD Persoonlijk Interior & Design is a special edition focussing on the latest developments and innovations in interior, design and living. The magazine is published with Het Financieele Dagblad on Saturday and reaches readers in their personal environment. The FD Persoonlijk Interior & Design Special is published on 2 May. The deadline for submitting advertising materials is 21st April.

Essay
Living in 2020. 

Three architects/designers
About their successes in the hospitality industry: they run a restaurant, make their own beer and…mouth caps. 

Bicycle architecture
The Netherlands, Denmark and China, among others, are investing in functional and also beautiful cycle paths and parking facilities.

Google Design
Ivy Ross is head of Google’s design department. She talks about designing products that ‘we need’.

Update
A selection of noteworthy novelties.

THE POWER OF FD PERSOONLIJK

PURCHASING POWER

35% have a gross household income exceeding €71,000 per year. Readers spend a greater than average amount on luxury goods.

AFFLUENT READERSHIP

67% have a high level of prosperity (W1 & W2) and 73% belong to the highest social class (A or B1).

POSITIONING

The FD Persoonlijk brand means high-end positioning, exudes Luxury and Lifestyle.

THE BEST THINGS IN LIFE

The readers of FD Persoonlijk have an above-average interest in holidays and travel (85%), modern interior design advice (70%), and jewellery, watches and accessories (43%).

READER PROFILE

FD Persoonlijk reaches an exclusive audience: entrepreneurial individuals who have the financial freedom to pursue their desires and see the brand as a source of inspiration.

LEVEL OF INTEREST

FD Persoonlijk readers are interested in ideas for their homes and interior (modern 70% and classic 34%).

LUXURY GOODS

FD Persoonlijk readers spend more money than the environment on luxury items (8%).

OPINION

55% of FD Persoonlijk readers consider luxury and comfort important in life.

LEVEL OF INTEREST

FD Persoonlijk readers are interested in art (76%), gadgets and new technology (61%), cooking & dining (88%), and plants, flowers and gardening (69%).

ARE YOU INTERESTED?

We are always happy to discuss how the FD Persoonlijk Interior & Design Special can help enhance your brands. Please contact us on +31 20 592 8585 or at salessupport@fdmediagroep.nl.