FD Persoonlijk Christmas special

Magazine contents

The FD Persoonlijk Christmas Special is a themed edition about Christmas. Published on Saturday 21 December with Het Financieele Dagblad, the magazine reaches readers in their personal environment. The deadline for submitting advertising materials is 10 December. Want to connect your brand this FD Persoonlijk Special? Please contact us at salessupport@fdmediagroep.nl.

Alcohol free cocktails

An article about the tastiest non-alcoholic cocktails.

In-law

Problems with your in-laws, how do you solve it?

Interview series

An interview series with inspiring entrepeneurs.

Podcast

The best feelgood podcasts.

Peace

Places where you can unwind after the busy holidays.

THE POWER OF FD PERSOONLIJK

PURCHASING POWER

28% have a gross household income of at least € 84,700 per year. 22% have a personal net income of at least € 50,001 per year.

AFFLUENT READERSHIP

67% are in the higher prosperity class (W1 or W2). 73% are in the higher social class AB1.

EDUCATION

55% have a Higher professional education or University education bachelor/candidate/master/doctoral/postdoctoral degree.

POSITIONING

The FD Persoonlijk brand means high-end positioning, exuding Luxury and Lifestyle.

READER PROFILE

FD Persoonlijk reaches an exclusive audience: entrepreneurial individuals who have the financial freedom to pursue their desires and see the brand as a source of inspiration.

Strong interest

55% of the readers are (strongly) interested in Fashion(trends) and 43% in Jewelry, watches and accessories.

Attention for

Readers of FD Persoonlijk pay attention to Gadgets/new technologies (62%), Art (76%), Film/video (76%), Cars (56%), Cooking/food (88%) and Wine (60%).

Spending

37% of the FD Persoonlijk readers spend more money on vacations than their enviroment. They also spend more money on Clothing (18%), Dining (23%) and Books/Music/Movies/Games (20%).

Christmas

70% of the FD Persoonlijk readers give special attention to Christmas.

Are you interested?

We are always happy to discuss what the FD Persoonlijk Christmas Special can do for your brand. Please contact us at +31 (0)20 592 8585 or salessupport@fdmediagroep.nl.